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Net Zero Festival 2023

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True Colours: A Panel Discussion on Net Zero Marketing, Communications, and Avoiding Greenwash

31 Oct 2023

In today's world, companies are under increasing pressure to demonstrate their commitment to sustainability. Marketing and communications play a vital role in shaping a company's image and reputation, but how can we ensure that messages around sustainability are genuine and not just greenwashing? In this panel discussion, experts will explore the role of marketing, communications, advertising, and greenwashing in the transition to a sustainable future.

Lucy Siegle, Writer, Broadcaster and Environmentalist
Matt Winning, Head of Climate Research at Oxford Economics and Honorary Senior Research Fellow at the UCL Insititute for Sustainable Resources
Pamela Stathaki, Head of Sustainability and Social Impact, UK & EMEA - Dentsu
Jake Dubbins, Co-founder and Managing Director - Media Bounty
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